DIGITAL
ECOSYSTEM

management

• DIGITAL CHECK-UP
• DIGITAL ECOSYSTEM STRATEGY
• WEBSITE OPTIMIZATION
• DIGITAL CAMPAIGN PLANNING
   – SEO
   – SEA
   – SOCIAL ADS
   – PROGRAMMATIC
   – SEEDING
• INTERNET MEDIA
   – SEM
   – DATA MANAGEMENT PLATFORM
   – NATIVE ADVERTISING
   – VIDEO STREAMING
   – PROGRAMMATIC ADV

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DATA-DRIVEN

communication

• DISPLAY ADV
• VIDEO AND WEBSERIE
• BRANDED CONTENT
• INTEGRATED
• SOCIAL CAMPAIGN
• INNOVATION + NEW MEDIA

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SOCIAL
MEDIA

management

• SOCIAL MEDIA STRATEGY
• COMMUNITY MANAGEMENT
   – EDITORIAL PLAN
   – MODERATION
   – CARING
• SOCIAL INSIGHTS ANALYSIS
   – SCORECARDS
   – LISTENING
   – MONITORING
• SOCIAL ADVERTISING

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Digital
Dashboard

• BABILOO
   – SOCIAL MEDIA MONITORING
   – WEBSITE+APP MONITORING
   – COMPETITIVE INDEX
   – INTEGRATED OVERVIEW IN 4 KPIS
   – MOST ACTIVE USERS

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DIGITAL
TOUCHPOINTS

development

• USER EXPERIENCE DESIGN
• CONSUMER JOURNEY STRATEGY
• RESPONSIVE WEBSITE DEVELOPMENT
• APP DEVELOPMENT
• SOCIAL CHANNELS
• PROXIMITY MARKETING

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CONTENT
STRATEGY

management

• CONTENT STRATEGY
• EDITORIAL CURATION
• BLOGGING
• NATIVE ADVERTISING
• WEB REPUTATION

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Digital CRM

• DIGITAL CRM SOLUTIONS
• MACHINE LEARNING
• CONSUMER PERSONALIZATION
• DEM, NEWSLETTER

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BIG DATA

management

• DATA ANALYSIS
• ANALYTICS SET UP
• DATA VISUALIZATION
• SCORECARDS

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